What do you want from your business?
STRATEGY without EXECUTION
is a dream;
EXECUTION without STRATEGY
is a nightmare!
STRATEGY & EXECUTION:
You need both!
Many say (or think) something like, “STRATEGY is the easy part. It’s EXECUTION that’s difficult.” Now the importance and challenges of EXECUTION must not be downplayed. But if the STRATEGY is wrong, off, weak, or neglected – EXECUTION will be frustrating at best.
Imagine a weak STRATEGY with weak EXECUTION. For simplicity, think of it as doing the wrong things poorly. The result will be chaos and failure.
Now imagine a weak STRATEGY, but with strong EXECUTION. Doing the wrong things well. Inevitably, the result is ineffectiveness and frustration. Which is exactly where many companies are. Most in this scenario complain about how difficult EXECUTION is. And again, EXECUTION has its challenges. But when the STRATEGY is weak, EXECUTION – even strong EXECUTION – can be made difficult, and ineffective, and therefore frustrating.
When STRATEGY is strong, you may get by with weaker EXECUTION. That is, doing the right things poorly. But the result will be inefficiency and sub-optimization.
The way of success requires both strong STRATEGY and strong EXECUTION. Doing the right things well. But you must begin with STRATEGY. A strong STRATEGY actually helps with EXECUTION. STRATEGY is so important!
Strong STRATEGY and strong EXECUTION come together in three key and vital areas:
Who: Target Customers and Customer Value
What: Customer Value Offering (Total Customer Experience)
How: Customer Value Delivery System
STRATEGY & EXECUTION: You need both!
But strong STRATEGY and strong EXECUTION don’t just happen.
The never ending process is to Learn, Focus, Align and Execute.
The keys to success are Accountability and Discipline.
Albert Einstein said, “Make things as simple as possible, but not simpler.” Both unnecessary complexity and over-simplification are counter-productive. The challenge is finding the proper balance. There are also the challenges of longer-term versus near-term – and people, and priorities, and resources, and process, and performance, and profitability.
But regardless of what the challenges are, when all is said and done…
“Leadership is responsible.” Period.
Get what you want from your business.
What do you want from your business? When leadership stops playing the blame game, and stops making excuses – and takes responsibility – you can take your business where you want it to go. And business becomes rewarding and enjoyable.
As a business leadership coach, facilitating sound and timeless principles with simple yet practical tools, Duane Gingrich leverages and applies his knowledge, skills and experience to help your leadership team take responsibility, and get 100% on the same page with both STRATEGY and EXECUTION, with choosing and creating a better future, leading with confidence, and excelling with proven tools and methods – to help you in your journey to make your vision reality.
Make your business and life better.
Contact Gingrich Solutions now for a free session with your leadership team to begin your journey toward making your business and life better.